SMM Manager
Lead social media for Headway app: build strategy, grow Instagram/Facebook/TikTok and new channels, run creators, test bold ideas — your work directly impacts results
Headway Inc is a global tech company, revolutionizing lifelong learning by creating digital products for over 150 million users worldwide. Our mission is to help people grow. We’re proud to be ranked 4th among the World’s Top EdTech Сompanies by TIME magazine. We believe lifelong learning should be accessible, personalized, and impactful to each individual. That’s how we change the world and why we bring together exceptional minds.
The core of our achievements is our team. We believe in people and shared values SELECT. That’s why, together with Vladyslav Strykun, Chief Marketing Officer at Headway Inc, we’re looking for a Senior SMM Manager to work on promoting the brand of Headway by Headway Inc on social media and building a community around self-growth learning.
What product will you be working on?
Headway is our flagship app, offering summaries of nonfiction bestsellers, daily insights, and gamified challenges. Headway is the world’s most downloaded book summary app and has been featured as App of the Day in over 30 countries, including the US, the UK, and Canada.
Why is it interesting:
An opportunity to join the development of an EdTech application that has a multi-million audience in social networks — more than 4.1 million followers on Instagram
Ability to focus on managerial and strategic tasks — we already have a creative writer, designer, and posting manager in the team
Freedom to create new ideas, test hypotheses, and implement changes — we provide all the opportunities for their implementation
Your decisions and ideas will have a direct impact on the business
Opportunities for professional growth with a team that is always ready to support you
Constant exchange of experience with marketers from our team and other projects
What will you do:
Analyse competitors and create an SMM strategy
Manage Facebook, Instagram and TikTok pages
Develop pages on Quora, Pinterest, Reddit
Implement the content plan together with a copywriter and designer
Conduct brainstorming sessions
Review and approve final content with the product team
Build a network of creators and implement craft video content with contractors
Analyse the performance of social platforms and prepare monthly reports
What do you need to join us:
1+ year of experience as an SMM Manager in an IT product or digital agency
Working with analytics, marketing funnels and metrics (ER, ERR, ROI)
Project management skills
Following innovations in social media
Ability to generate ideas and analyse content through the prism of marketing goals
Sharing the values of the team (SELECT)
What do we offer:
Work within an ambitious team on a socially impactful education product
An office with a reliable shelter, generators, satellite internet, and other amenities
Access to our corporate knowledge base and professional communities
Personal development plan
Compensation for English language learning, external training, and courses
Medical insurance and full sick leave compensation
Company doctor and massage in the office
Sports activities: running, yoga, boxing, and more
Corporate holidays: we go on a week-paid holiday to rest and recharge twice a year
Supporting initiatives that help Ukraine. Find out more about our projects here
Working schedule
This is a full-time position with a hybrid remote option. It means that you can decide for yourself: whether you want to work from the office, remotely, or combine these options.
Are you interested? Send your CV!
We’ve created a Talent Guide to help you navigate our hiring process with clarity and confidence — and get the most out of each stage. Take a look here.
- Department
- Marketing Team
- Locations
- Kyiv, Warsaw, Remote, Lviv
- Remote status
- Hybrid
Colleagues
- Приєднуйся до команди цікавих людей, які створюють продукти №1 у світі, літають на парапланах, діджеять, багато читають та постійно розвиваються.
- Тестуй власні ідеї та не бійся помилятися, адже наш девіз fail fast — learn faster.
- Бери участь у книжкових клубах, командних воркшопах, професійних ком’юніті.
- Працюй в атмосфері менторства, взаємопідтримки та емпатії, де думку кожного чують.
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