Headway Inc is a global tech company, revolutionizing lifelong learning by creating digital products for over 150 million users worldwide. Our mission is to help people grow. We’re proud to be ranked 4th among the World’s Top EdTech Сompanies by TIME magazine. We believe lifelong learning should be accessible, personalized, and impactful to each individual. That’s how we change the world and why we bring together exceptional minds.

The core of our achievements is our team. We believe in people and shared values SELECT. That's why we’re looking for a data-driven Marketing Analyst to help us understand what drives growth and turn insights into smart, scalable marketing decisions. You’ll work closely with the marketing and product teams to analyze performance, optimize channels, and support our growth strategy in a competitive market.

What product and team will you be working on?

AddMile is a personal and professional development platform that helps improve various spheres of life through coaching. AddMile is accessible to users in more than 130 countries.

What do you need to join us:

— 2+ years of experience as a Marketing / Product / Performance Analyst

— Experience with subscription-based products

— Knowledge of SQL

— Strong analytical skills and ability to work with large datasets

— Confident use of BI tools (Tableau, Superset, Looker, or similar)

— Understanding of performance marketing metrics and funnels

— Experience analyzing creative performance in paid acquisition

— Ability to translate data into clear insights and recommendations

— Alignment with the values of our team (SELECT).

What will you do:

— Evaluate creative effectiveness across multiple channels (Meta, Google, TikTok, and others)

— Develop and continuously update dashboards to track creative, funnel, and campaign results

— Track and analyze core performance metrics such as CTR, CPA, ROA, LTV

— Identify winning and losing creative patterns

— Collaborate closely with Creative and UA Managers to generate insights and actionable conclusions

— Create detailed performance reports, including in-depth analyses

What do we offer:

— Work within an ambitious team on a socially impactful education product.

— An office with a reliable shelter, generators, satellite internet, and other amenities.

— Access to our corporate knowledge base and professional communities.

— Personal development plan.

— Compensation for English language learning, external training, and courses.

— Medical insurance and full sick leave compensation.

— Company doctor and massage in the office.

— Sports activities: running, yoga, boxing, and more.

— Corporate holidays: we go on a week-paid holiday to rest and recharge twice a year. Besides that, we provide 20 paid vacation days per year.

— Supporting initiatives that help Ukraine. Find out more about our projects here.

Working schedule

This is a full-time position with a hybrid remote option. It means that you can decide for yourself: whether you want to work from the office, remotely, or combine these options.

Are you interested? 

Send your CV!

We’ve created a Talent Guide to help you navigate our hiring process with clarity and confidence — and get the most out of each stage. Take a look here.